Cetoex News – Elon Musk has announced that Twitter will share ad revenue with creators starting today. Specifically, Musk has taken to the platform to announce it will, “share ad revenue with creators for ads that appear in their reply threads.”

Currently, the only contingent on the announcement is that it is only eligible for accounts subscribed to Twitter Blue Verified. Undoubtedly a benefit that makes the platform’s subscription service that much more appealing for creators.

Musk Announces Shared Ad Revenue

Since his $44 billion acquisition of the social media platform, Twitter and Elon Musk have seemingly been a constant headline. Whether it be the mass layoffs that plagued the platform early in his tenure, or the controversy surrounding Twitter Blue; the journey thus far has been an interesting one.

Yet, the most recent development is certainly a positive one for the platform’s community. As Elon Musk has stated that Twitter will share ad revenue with creators starting today. The idea had been rumored for some time but is officially an integrated aspect of the platform according to its CEO.

Specifically, Musk stated, “Starting today, Twitter will share ad revenue with creators for ads that appear in their reply threads.” Subsequently, Musk added, “To be eligible, the account must be a subscriber to Twitter Blue verified,” in a replied thread.

Although the specifics of how much ad revenue is to be shared are still unrevealed, the announcement undoubtedly provides yet another incentive to subscribe to Twitter Blue Verified. As the company is reportedly facing economic challenges and seeking revenue streams, the move could provide a much-needed boost to those who have joined the subscription service.

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Cetoex News – The New York Times has reported that Twitter is considering the idea of selling user names in online auctions. The prospect has been floated among the company as a potential revenue stream, according to the initial report.

The plan would see the Elon Musk-owned social media platform begin ridding the platform of more than 1.5 billion inactive users. Thus, clearing up potential user names that would be sold to prospective users.

Twitter Sees User Names as Potential Revenue Stream

Twitter is among the most prominent social media platforms in the world. Yet, it has been well documented to be facing financial concerns, even after Elon Musk’s $44 billion purchase of the network. Now, the company is looking at other sources of income for the platform.

The New York Times has now reported one of the most interesting, as Twitter has considered selling user names in online auctions. The report claims that Twitter has thought through the process as a way to generate revenue for the brand, according to two insiders.

Moreover, the report notes that the idea of selling user names has been discussed since December. Engineers at the platform suggest the implementation of online auctions where prospective accounts can bid for the names.

Currently, it is unknown whether or not the project could move forward or just how much that would affect revenue for the platform. How it would affect current and future Twitter users is also unknown. However, the idea comes after Musk stated his desire to start eliminating inactive accounts on the platform. This process would free up as many as 1.5 billion potential user names. Conversely, many of those will have little to no value, outside of the ones designating well-known people or brands.

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